Bulgaria ranked number four for Add-on sales

12 Mar 2015

For the 11th consecutive year, Better Business Worldwide collected data from mystery shopping visits, conducted in Africa, Asia, Europe, North and South America. The data was collected by mystery shopping providers, members of the MSPA (Mystery Shopping Providers Association). The companies prepare a report, which tracks the level of service in different industries. It is the seventh year since Bulgaria and the Bulgarian company Client X have taken part in the Smiling report.

  • Делегати на уъркшопа на MSPA позират за обща снимка

Client-X shares experience with other European agencies

04 Jan 2015

In December 2014, MSPA organised a workshop in Cologne, Germany. Among the topics of the event were: introduction to new research techniques, combined instruments for measuring customer satisfaction and the quality of the services that are offered. The Client X team was presented by our Senior Researcher Juliana Goranova.

Is “mystery shopping” a mystery in Bulgaria?

12 Jun 2014

What does it mean to be a “mystery shopper”? This occupation is still relatively new in Bulgaria. While it is starting to gain popularity in Sofia and other big cities, there are many places where people have not heard about this opportunity yet.

If you are one of them, or if you are considering applying to be a mystery shopper, you are probably asking yourself this question:

Where are we in the international rankings for queuing, and is it something to do with the crisis?

04 Sep 2012

In times of crisis we hang around much more in queues. On average, in Bulgaria, we waste almost five minutes waiting in the shop, fast food restaurant, pharmacy or in the bank. These are the results from the fourth mystery shoppers survey of queues, which took place in 2012, organized by MSPA Europe (Mystery Shopping Providers Association). The study covers 24 countries and Bulgaria ranks 16th for waiting in different places.

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